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The Resource The why of consumption : contemporary perspectives on consumer motives, goals and desires, edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman

The why of consumption : contemporary perspectives on consumer motives, goals and desires, edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman

Label
The why of consumption : contemporary perspectives on consumer motives, goals and desires
Title
The why of consumption
Title remainder
contemporary perspectives on consumer motives, goals and desires
Statement of responsibility
edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman
Contributor
Subject
Language
eng
Index
no index present
Literary form
non fiction
http://library.link/vocab/relatedWorkOrContributorName
  • Ratneshwar, S
  • Mick, David Glen
  • Huffman, Cynthia
Series statement
Routledge interpretive marketing research
Series volume
1
http://library.link/vocab/subjectName
  • Consumer behavior
  • Consumers
Label
The why of consumption : contemporary perspectives on consumer motives, goals and desires, edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman
Instantiates
Publication
Note
Originally published: 2000
Bibliography note
Includes bibliographic references and index
Control code
7491492
Dimensions
24 cm
Extent
xx, 330 p.
Isbn
9780415316170
Isbn Type
(pbk.)
System control number
(Uk)gb A30Y7818
Label
The why of consumption : contemporary perspectives on consumer motives, goals and desires, edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman
Publication
Note
Originally published: 2000
Bibliography note
Includes bibliographic references and index
Control code
7491492
Dimensions
24 cm
Extent
xx, 330 p.
Isbn
9780415316170
Isbn Type
(pbk.)
System control number
(Uk)gb A30Y7818

Library Locations

    • Wellington LibraryBorrow it
      Wellington- Massey University Library, Block 5, 63 Wallace Street, Wellington, 6021, NZ
      -40.385395 175.617407
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