Coverart for item
The Resource The leader's guide to storytelling : mastering the art and discipline of business narrative, Stephen Denning, (electronic resource)

The leader's guide to storytelling : mastering the art and discipline of business narrative, Stephen Denning, (electronic resource)

Label
The leader's guide to storytelling : mastering the art and discipline of business narrative
Title
The leader's guide to storytelling
Title remainder
mastering the art and discipline of business narrative
Statement of responsibility
Stephen Denning
Creator
Subject
Language
eng
Summary
How leaders can use the right story at the right time to inspire change and action. This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.: Stephen Denning has won awards from Financial Times, The Innovat
Member of
http://library.link/vocab/creatorName
Denning, Stephen
Dewey number
658.4092
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
Series statement
J-B US non-Franchise Leadership
http://library.link/vocab/subjectName
  • Communication in management
  • Public speaking
  • Business communication
  • Communication in organizations
Label
The leader's guide to storytelling : mastering the art and discipline of business narrative, Stephen Denning, (electronic resource)
Instantiates
Publication
Note
  • The Leader's Guide to Storytelling; CONTENTS; Preface; Introduction; Part One: The Role of Story in Organizations; 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand; 2 Telling the Story Right: Four Key Elements of Storytelling Performance; Part Two: Eight Narrative Patterns; 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas; 4 Build Trust: Using Narrative to Communicate Who You Are; 5 Use Narrative to Build Your Brand: The World of Social Media; 6 Transmit Your Values: Using Narrative to Instill Organizational Values
  • 7 Get Others Working Together: Using Narrative to Get Things Done Collaboratively8 Share Knowledge: Using Narrative to Transmit Knowledge and Understanding; 9 Tame the Grapevine: Using Narrative to Neutralize Gossip and Rumor; 10 Create and Share Your Vision: Using Narrative to Lead People into the Future; Part Three: Putting It All Together; 11 Solve the Paradox of Innovation: Using Narrative to Transform Your Organization; 12 A Different Kind of Leader: Using Narrative to Become an Interactive Leader; Notes; Bibliography; Acknowledgments; About the Author; Index
Contents
The Leader's Guide to Storytelling; CONTENTS; Preface; Introduction; Part One: The Role of Story in Organizations; 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand; 2 Telling the Story Right: Four Key Elements of Storytelling Performance; Part Two: Eight Narrative Patterns; 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas; 4 Build Trust: Using Narrative to Communicate Who You Are; 5 Use Narrative to Build Your Brand: The World of Social Media; 6 Transmit Your Values: Using Narrative to Instill Organizational Values
Control code
ocn705538468
Dimensions
unknown
Extent
1 online resource (364 pages)
Form of item
online
Isbn
9781118008768
Note
eBooks on EBSCOhost
Specific material designation
remote
System control number
(OCoLC)705538468
Label
The leader's guide to storytelling : mastering the art and discipline of business narrative, Stephen Denning, (electronic resource)
Publication
Note
  • The Leader's Guide to Storytelling; CONTENTS; Preface; Introduction; Part One: The Role of Story in Organizations; 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand; 2 Telling the Story Right: Four Key Elements of Storytelling Performance; Part Two: Eight Narrative Patterns; 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas; 4 Build Trust: Using Narrative to Communicate Who You Are; 5 Use Narrative to Build Your Brand: The World of Social Media; 6 Transmit Your Values: Using Narrative to Instill Organizational Values
  • 7 Get Others Working Together: Using Narrative to Get Things Done Collaboratively8 Share Knowledge: Using Narrative to Transmit Knowledge and Understanding; 9 Tame the Grapevine: Using Narrative to Neutralize Gossip and Rumor; 10 Create and Share Your Vision: Using Narrative to Lead People into the Future; Part Three: Putting It All Together; 11 Solve the Paradox of Innovation: Using Narrative to Transform Your Organization; 12 A Different Kind of Leader: Using Narrative to Become an Interactive Leader; Notes; Bibliography; Acknowledgments; About the Author; Index
Contents
The Leader's Guide to Storytelling; CONTENTS; Preface; Introduction; Part One: The Role of Story in Organizations; 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand; 2 Telling the Story Right: Four Key Elements of Storytelling Performance; Part Two: Eight Narrative Patterns; 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas; 4 Build Trust: Using Narrative to Communicate Who You Are; 5 Use Narrative to Build Your Brand: The World of Social Media; 6 Transmit Your Values: Using Narrative to Instill Organizational Values
Control code
ocn705538468
Dimensions
unknown
Extent
1 online resource (364 pages)
Form of item
online
Isbn
9781118008768
Note
eBooks on EBSCOhost
Specific material designation
remote
System control number
(OCoLC)705538468

Library Locations

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      Albany, Auckland, 0632, NZ
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