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The Resource Strategic market management, David A. Aaker, Michael K. Mills

Strategic market management, David A. Aaker, Michael K. Mills

Label
Strategic market management
Title
Strategic market management
Statement of responsibility
David A. Aaker, Michael K. Mills
Creator
Contributor
Subject
Language
eng
http://library.link/vocab/creatorName
Aaker, David A
Index
index present
Intended audience
For tertiary students
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Mills, Michael K
http://library.link/vocab/subjectName
Marketing
Label
Strategic market management, David A. Aaker, Michael K. Mills
Instantiates
Publication
Note
Adaptation of 6th U.S. ed. (2001)
Bibliography note
Includes bibliographical references and corporate and subject indexes
Control code
9004445
Dimensions
26 cm
Edition
Pacific Rim ed
Extent
xx, 411 p.
Isbn
9780470805060
System control number
000026423228
Label
Strategic market management, David A. Aaker, Michael K. Mills
Publication
Note
Adaptation of 6th U.S. ed. (2001)
Bibliography note
Includes bibliographical references and corporate and subject indexes
Control code
9004445
Dimensions
26 cm
Edition
Pacific Rim ed
Extent
xx, 411 p.
Isbn
9780470805060
System control number
000026423228

Library Locations

    • Albany LibraryBorrow it
      Gate 1, East Precinct, Albany Expressway (SH17), Albany, Auckland, 0632, NZ
      -36.733330 174.700641
    • ManawatÅ« LibraryBorrow it
      Tennent Drive, Palmerston North, Palmerston North, 4472, NZ
      -40.385340 175.617349
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