Coverart for item
The Resource Railway Photographic Advertising in Britain, 1900-1939, by Alexander Medcalf, (electronic resource)

Railway Photographic Advertising in Britain, 1900-1939, by Alexander Medcalf, (electronic resource)

Label
Railway Photographic Advertising in Britain, 1900-1939
Title
Railway Photographic Advertising in Britain, 1900-1939
Statement of responsibility
by Alexander Medcalf
Creator
Subject
Language
eng
Summary
This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off the rails, Alexander Medcalf unravels the complex and ever-changing processes behind corporate sales communications. This volume analyses exactly how the company pictured passengers in the countryside, at the seaside, in the urban landscape and in the company’s vehicles. This thematic approach brings transport and business history thoroughly in line with tourism and leisure history as well as studies in visual culture
Member of
http://library.link/vocab/creatorName
Medcalf, Alexander
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
Series statement
Palgrave Studies in the History of the Media
http://library.link/vocab/subjectName
  • History
  • Photography
  • History, Modern
  • Great Britain
  • Europe
  • Civilization
Label
Railway Photographic Advertising in Britain, 1900-1939, by Alexander Medcalf, (electronic resource)
Instantiates
Publication
Antecedent source
mixed
Color
not applicable
Contents
1. Introduction -- 2. Railway Advertising: Theory and Practice 1900-1939 -- 3. In the Country -- 4. By the Seaside -- 5. Around Town -- 6. On the Train -- 7. Conclusion -- Index
Control code
on1029068978
Dimensions
unknown
Extent
1 online resource (XI, 236 p. 20 illus., 10 illus. in color.)
File format
multiple file formats
Form of item
online
Isbn
9783319708577
Level of compression
uncompressed
Note
SpringerLink
Other physical details
online resource
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(OCoLC)1029068978
Label
Railway Photographic Advertising in Britain, 1900-1939, by Alexander Medcalf, (electronic resource)
Publication
Antecedent source
mixed
Color
not applicable
Contents
1. Introduction -- 2. Railway Advertising: Theory and Practice 1900-1939 -- 3. In the Country -- 4. By the Seaside -- 5. Around Town -- 6. On the Train -- 7. Conclusion -- Index
Control code
on1029068978
Dimensions
unknown
Extent
1 online resource (XI, 236 p. 20 illus., 10 illus. in color.)
File format
multiple file formats
Form of item
online
Isbn
9783319708577
Level of compression
uncompressed
Note
SpringerLink
Other physical details
online resource
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(OCoLC)1029068978

Library Locations

    • InternetBorrow it
      Albany, Auckland, 0632, NZ
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