Coverart for item
The Resource Marketing : the retro revolution, Stephen Brown, (electronic resource)

Marketing : the retro revolution, Stephen Brown, (electronic resource)

Label
Marketing : the retro revolution
Title
Marketing
Title remainder
the retro revolution
Statement of responsibility
Stephen Brown
Creator
Subject
Language
eng
Summary
This text explores the current trend in marketing to draw on its past, whether with retro-products like the neo-Beetle retro-scapes, such as Niketown, or retro-advertising campaigns which make the most of the advertiser's heritage
http://library.link/vocab/creatorDate
1955 March 23-
http://library.link/vocab/creatorName
Brown, Stephen
Dewey number
658.8
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
Marketing
Target audience
specialized
Label
Marketing : the retro revolution, Stephen Brown, (electronic resource)
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Control code
EDZ0000064210
Extent
1 online resource (x, 262 p.)
Form of item
online
Isbn
9781446220283
Isbn Type
(ebook)
Other physical details
ill
Specific material designation
remote
Label
Marketing : the retro revolution, Stephen Brown, (electronic resource)
Publication
Bibliography note
Includes bibliographical references and index
Control code
EDZ0000064210
Extent
1 online resource (x, 262 p.)
Form of item
online
Isbn
9781446220283
Isbn Type
(ebook)
Other physical details
ill
Specific material designation
remote

Subject

Library Locations

    • InternetBorrow it
      Albany, Auckland, 0632, NZ
Processing Feedback ...