The Resource Exporting New Zealand wine to China : a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand, Runhua Xia

Exporting New Zealand wine to China : a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand, Runhua Xia

Label
Exporting New Zealand wine to China : a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand
Title
Exporting New Zealand wine to China
Title remainder
a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand
Statement of responsibility
Runhua Xia
Creator
Subject
Language
eng
Cataloging source
PU
http://library.link/vocab/creatorName
Xia, Runhua
Dissertation note
Thesis (M.AgriCommerce)--Massey University, Palmerston North, 2012
Illustrations
  • illustrations
  • maps
Index
no index present
Literary form
non fiction
Nature of contents
  • abstracts summaries
  • bibliography
  • theses
http://library.link/vocab/subjectName
  • Wine industry
  • Export marketing
  • New Zealand
Label
Exporting New Zealand wine to China : a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand, Runhua Xia
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 163-171)
Contents
ch. 1. Introduction -- ch. 2. Background information -- ch. 3. Literature review on foreign market entry -- ch. 4. Methodology -- ch. 5. The analysis : market entry for NZ wine exporters -- ch. 6. Discussion -- ch. 7. Summary, conclusions, and recommendations
Control code
14808522
Dimensions
30 cm
Extent
171 p.
Other physical details
col. ill., col. maps
Label
Exporting New Zealand wine to China : a thesis presented in partial fulfilment of requirement for the degree of Master of AgriCommerce at Massey University, Palmerston North, New Zealand, Runhua Xia
Publication
Bibliography note
Includes bibliographical references (p. 163-171)
Contents
ch. 1. Introduction -- ch. 2. Background information -- ch. 3. Literature review on foreign market entry -- ch. 4. Methodology -- ch. 5. The analysis : market entry for NZ wine exporters -- ch. 6. Discussion -- ch. 7. Summary, conclusions, and recommendations
Control code
14808522
Dimensions
30 cm
Extent
171 p.
Other physical details
col. ill., col. maps

Library Locations

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    • ManawatÅ« LibraryBorrow it
      Tennent Drive, Palmerston North, Palmerston North, 4472, NZ
      -40.385340 175.617349
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