Coverart for item
The Resource Decoding the social world : data science and the unintended consequences of communication, Sandra González-Bailón

Decoding the social world : data science and the unintended consequences of communication, Sandra González-Bailón

Label
Decoding the social world : data science and the unintended consequences of communication
Title
Decoding the social world
Title remainder
data science and the unintended consequences of communication
Statement of responsibility
Sandra González-Bailón
Creator
Author
Subject
Language
eng
Summary
  • Social life is full of paradoxes. Our intentional actions often trigger outcomes that we did not intend or even envision. How do we explain those unintended effects and what can we do to regulate them? In Decoding the Social World, Sandra González-Bailón explains how data science and digital traces help us solve the puzzle of unintended consequences -- offering the solution to a social paradox that has intrigued thinkers for centuries. Communication has always been the force that makes a collection of people more than the sum of individuals, but only now can we explain why: digital technologies have made it possible to parse the information we generate by being social in new, imaginative ways. And yet we must look at that data, González-Bailón argues, through the lens of theories that capture the nature of social life. The technologies we use, in the end, are also a manifestation of the social world we inhabit. González-Bailón discusses how the unpredictability of social life relates to communication networks, social influence, and the unintended effects that derive from individual decisions. She describes how communication generates social dynamics in aggregate (leading to episodes of'collective effervescence') and discusses the mechanisms that underlie large-scale diffusion, when information and behavior spread'like wildfire.'She applies the theory of networks to illuminate why collective outcomes can differ drastically even when they arise from the same individual actions. By opening the black box of unintended effects, González-Bailón identifies strategies for social intervention and discusses the policy implications -- and how data science and evidence-based research embolden critical thinking in a world that is constantly changing
  • How data science and the analysis of networks help us solve the puzzle of unintended consequences
Member of
Cataloging source
N$T
http://library.link/vocab/creatorDate
1977-
http://library.link/vocab/creatorName
González-Bailón, Sandra
Dewey number
303.48/33
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Information policy series
http://library.link/vocab/subjectName
  • Digital communications
  • Digital media
  • Social problems
  • Problem solving
Label
Decoding the social world : data science and the unintended consequences of communication, Sandra González-Bailón
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: decoding the social world -- Old puzzles, new evidence -- The effervescence of collective behavior -- The social logic of influence -- Networks and social distance -- Communication in space -- Designing policy and action -- Conclusions: questions for now and the future
Control code
on1016156531
Dimensions
unknown
Extent
1 online resource (xxiv, 231 pages)
Form of item
online
Isbn
9780262343459
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote
System control number
(OCoLC)1016156531
Label
Decoding the social world : data science and the unintended consequences of communication, Sandra González-Bailón
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: decoding the social world -- Old puzzles, new evidence -- The effervescence of collective behavior -- The social logic of influence -- Networks and social distance -- Communication in space -- Designing policy and action -- Conclusions: questions for now and the future
Control code
on1016156531
Dimensions
unknown
Extent
1 online resource (xxiv, 231 pages)
Form of item
online
Isbn
9780262343459
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote
System control number
(OCoLC)1016156531

Library Locations

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