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The Resource Converging media : a new introduction to mass communication, John V. Pavlik, Shawn McIntosh

Converging media : a new introduction to mass communication, John V. Pavlik, Shawn McIntosh

Label
Converging media : a new introduction to mass communication
Title
Converging media
Title remainder
a new introduction to mass communication
Statement of responsibility
John V. Pavlik, Shawn McIntosh
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Pavlik, John V.
Illustrations
illustrations
Index
no index present
Literary form
non fiction
http://library.link/vocab/relatedWorkOrContributorName
McIntosh, Shawn
http://library.link/vocab/subjectName
  • Mass media
  • Digital media
  • Internet
Label
Converging media : a new introduction to mass communication, John V. Pavlik, Shawn McIntosh
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Mass communication and its digital transformation -- Media literacy in the digital age -- Print media : books, newspapers, and magazines -- Audio media : music recordings, radio -- Visual media : photography, movies, and television -- Interactive media : the internet, video games, and virtual reality -- The impact of social media -- Journalism : from information to participation -- Public relations : building relationships with strategic communications -- Advertising : the power of persuasion -- Media ethics -- Communication law and regulation in the digital age -- Media theory and research -- Mass communication and politics in the digital age -- Global media in the digital age
Control code
on1003193247
Dimensions
28 cm
Edition
Sixth edition
Extent
xxxviii, 466 pages
Isbn
9780190646653
Isbn Type
(paperback)
Lccn
2017034858
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some colour), colour map
System control number
(OCoLC)1003193247
Label
Converging media : a new introduction to mass communication, John V. Pavlik, Shawn McIntosh
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Mass communication and its digital transformation -- Media literacy in the digital age -- Print media : books, newspapers, and magazines -- Audio media : music recordings, radio -- Visual media : photography, movies, and television -- Interactive media : the internet, video games, and virtual reality -- The impact of social media -- Journalism : from information to participation -- Public relations : building relationships with strategic communications -- Advertising : the power of persuasion -- Media ethics -- Communication law and regulation in the digital age -- Media theory and research -- Mass communication and politics in the digital age -- Global media in the digital age
Control code
on1003193247
Dimensions
28 cm
Edition
Sixth edition
Extent
xxxviii, 466 pages
Isbn
9780190646653
Isbn Type
(paperback)
Lccn
2017034858
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some colour), colour map
System control number
(OCoLC)1003193247

Library Locations

    • Albany LibraryBorrow it
      Gate 1, East Precinct, Albany Expressway (SH17), Albany, Auckland, 0632, NZ
      -36.733330 174.700641
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