Coverart for item
The Resource Americanization of the European economy : a compact survey of American economic influence in Europe since the 1880s, Harm G. Schröter, (electronic resource)

Americanization of the European economy : a compact survey of American economic influence in Europe since the 1880s, Harm G. Schröter, (electronic resource)

Label
Americanization of the European economy : a compact survey of American economic influence in Europe since the 1880s
Title
Americanization of the European economy
Title remainder
a compact survey of American economic influence in Europe since the 1880s
Statement of responsibility
Harm G. Schröter
Creator
Subject
Language
eng
Summary
One of the main features of the world economy since the late nineteenth century has been the growing dominance of the American economy in both quantitative and qualitative terms. Aspects of this development - e.g. rationalization or the world-wide diffusion of Coca-Cola - have been researched, but largely in isolation. Americanization of the European Economy provides a comprehensive yet compact survey of the growth of American economic influence in Europe since the 1880s. Three distinct but cumulative waves of Americanization are identified. Americanization was (and still is) a complex process of technological, political, and cultural transfer, and this overview explains why and how the USA and the American model of industrial capitalism came to be accepted as the dominant paradigm of political economy in today's Europe. Americanization of the European Economy summarizes the ongoing discussion by business historians, sociologists, and political scientists and makes it accessible to all types of readers who are interested in political and economic development
http://library.link/vocab/creatorDate
1948-
http://library.link/vocab/creatorName
Schröter, Harm G.
Dewey number
382/.073094
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Economic surveys
  • United States
  • Europe
  • United States
  • Europe
Label
Americanization of the European economy : a compact survey of American economic influence in Europe since the 1880s, Harm G. Schröter, (electronic resource)
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 233-251) and index
Contents
Americanization as a comprehensive concept of economic development during the 20th century -- The first wave of Americanization, 1870-1945 -- Fordism and Taylorism come to Europe -- The second wave of americanization: the great post-war boom, 1945-1975 -- Mass production, mass distribution, and new technology -- Managing firms and their consumers -- Americanization's third wave from the 1980s -- Economic slowdown and the American model -- Companies and consumers -- Industrial relations as a barrier to americanization
Control code
ocn262677668
Extent
1 online resource (xii, 268 p.)
Form of item
online
Isbn
9781402029349
Lccn
2009659048
Specific material designation
remote
System control number
(OCoLC)262677668
Label
Americanization of the European economy : a compact survey of American economic influence in Europe since the 1880s, Harm G. Schröter, (electronic resource)
Publication
Bibliography note
Includes bibliographical references (p. 233-251) and index
Contents
Americanization as a comprehensive concept of economic development during the 20th century -- The first wave of Americanization, 1870-1945 -- Fordism and Taylorism come to Europe -- The second wave of americanization: the great post-war boom, 1945-1975 -- Mass production, mass distribution, and new technology -- Managing firms and their consumers -- Americanization's third wave from the 1980s -- Economic slowdown and the American model -- Companies and consumers -- Industrial relations as a barrier to americanization
Control code
ocn262677668
Extent
1 online resource (xii, 268 p.)
Form of item
online
Isbn
9781402029349
Lccn
2009659048
Specific material designation
remote
System control number
(OCoLC)262677668

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